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Adapt The IP You Already Own.For Ridiculously Low Cost At Insane Speed
While countless manga and webtoon titles remain just out of reach for eager new fans, forward-thinking publishers are already winning big by using animated vertical videos.
Most IP owners treat video as individual assets - a trailer here, a clip there. The top publishers building engaging audiences run a single production that feeds every stage of the viewer journey at once.
Manga’s finished character design and world-building make it the fastest source material to turn into animated video, no development phase required.
Microdramas are an $8 billion format, and nearly every minute is live action: two leads, a mansion, a contract marriage. Here's why the next phase of the vertical boom is animated.
Vertical animation is animated storytelling produced natively for the 9:16 screen. Here's what it is, where it came from, and who should be paying attention.
For most of entertainment history, a story was trapped in the language it was born in. That wall is finally coming down.
A 16-year-old made a horror short on free software. Four years later, it's an A24 feature film. The best stories now start with creators and audiences. The real gap is production.
Meta's Reels is generating as much revenue as Netflix. Microdrama apps pulled in nearly $3 billion last year. Every major streamer just launched a vertical video feed.
There are more serialized visual stories being created right now than at any point in human history. Almost none of them will ever be adapted.
